Iggy Pop Spins a COPILOT Song for BBC Radio

Rock Icon and “Godfather of Punk” Iggy Pop’s weekly broadcast on BBC Radio recently featured his favorite music from Germany. The 2-hour special “Here Come The Germans” covered everything from Wagner to Rammstein, including “Berlin Boys & Stuttgart Girls” by Viktor & Die Vokalisten.

Here’s the insane part… Viktor & Die Vokalisten was created by COPILOT for the video game “Wolfenstein: The New Order”!

We’ve confirmed with Bethesda Softworks and their agency AKQA that this was NOT of sponsored placement, but a totally organic event. And Iggy presents the song as if was an obscure single from the 1960s. Click below to hear the BBC’s broadcast of our song, or skip to 2:11 to hear Iggy’s commentary (he even translates our German lyrics back to English!)

Tags | brand embodiment, pop, radio, songwriting