On 16, Feb 2011 | In News |
BBDO’s current campaign for AT&T puts the focus on the ease and connectivity of the company’s global network. For the campaign’s debut (which aired during this year’s Super Bowl pre-game show) COPILOT was brought in to create a musical score that felt at home in the various global settings while avoiding World Music stereotypes. COPILOT partner Ravi Krishnaswami found the right balance with an ensemble of hand-played string and percussion instruments (kora, bazouki, marimba, etc.) that carry you through the story without sounding too big and “important”.
On 08, Sep 2010 | In News |
September 8, 2010
When the acclaimed designers at Vena Cava decided launch a new t-shirt line at this year’s Fashion Week, they went about it the only way they knew how… to make something surreal and beautiful. The immensely talented folks at Gretel and LT & Co brought their vision to life and it was left to COPILOT to create the sound they were hearing.
On 18, Jul 2009 | In News |
Mandela Day 2009
We are always looking for opportunities to make a positive impact on the world around us, so we were honored when our friends at Gotham Advertising asked us to lend our ears and our hearts to their promotional campaign for Mandela Day 2009, “an annual celebration of Nelson Mandela’s life and a global call to action for people to recognize their individual power to make an imprint and change the world around them.”
On 12, Jun 2009 | In News |
June 12, 2009
We’ve worked with the creative talents at Lewis Communications in Birmingham for years, but we were thrilled when they called us for their first collaboration with COPILOT. Especially since their latest campaign for Alfa Insurance included three music-driven comedy spots: “Transform” “BiPlane” “Up To”
On 09, Mar 2009 | In News |
March 9, 2009
Draftfcb New York pokes fun at the competition’s artificial ingredients in this spot for Wheat Thins’ Artisan Cheese Crackers. To highlight the “authenticity” of the client, we put away the synths for a more “organic” playful arrangement..
On 13, Feb 2009 | In News |
February 13, 2009
When Bluefly.com partnered with the film Confessions of a Shopaholic, they turned to McCaffery Gottlieb Lane to create a campaign that brought together fans of the store with fans of the film. MGL looked to COPILOT to fuse the established musical theme and genres of Bluefly with the style of the movie’s score.
On 09, Dec 2008 | In News |
December 9, 2008
In “Light and Shadow” a recent spot for Northland dark fruit juices, our friend You can click on the following url and launch the site: Michel Suissa turns berries into art with his gorgeous direction. We were excited to bring out the intrigue and drama of the images with our modern harp and bell score.